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Posts Tagged : advertising

It’s Time to Leave Passive Advertising Behind

It’s no secret that millennials are more tech-savvy than previous generations. So it should come as no surprise that advertising methods that worked well before the age of the internet are now in stiff competition with their digital counterparts.   Passive Advertising Alone Isn’t Enough Anymore Once upon a time, passive marketing through T.V., print,…

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Changing the Marketing Game

In today’s world, gamers come in all shapes and sizes. From the 4-year-old girls playing Minecraft to the millions of professional, working adults who wind down with Skyrim, Call of Duty, Overwatch, Madden or even just Candy Crush, the gamers of 2017 are a diverse group. In fact, according to Statista, gamers are pretty evenly spread…

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GLTCH Devblog: Week 13

After several design discussions over the abstract concept of actually earning a living from GLTCH, we’ve shifted our monetization strategy from a freemium model (splitting the game into free and paid content, releasing both simultaneously on the Play Store) to an opt-in incentivized advertising model, similar to that of Crossy Road fame. With almost a…

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GLTCH Devblog: Week 11

We haven’t tested a recent build of GLTCH on the lowers of low devices we’re using to benchmark performance for a couple of weeks. So it was a nice surprise that, only several hours before this month’s Beer and Pixels event, when we uploaded the most recent version of GLTCH across our 5 Android phones…

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