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Owls and Vowels – Case Study

Case Study Overview Late last year, we were approached by ElApps to develop their word game prototype into an App Store-ready product. We combined our mobile development and e-learning expertise to create Owls and Vowels: a word game where players are encouraged to expand their vocabulary by spelling new words such as “jiffy”. Did you…

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Flood Visualisation – Case Study

Case Study Overview We were approached by info4eco to create an immersive simulation that visualises flooding in real-world locations using big data sets. The simulation is designed to help Canberra’s homeowners and government advisers understand and mitigate flood risks for both existing properties and new developments. A collaboration between our two companies, info4eco contributed their expertise…

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L.E.K Labs Wild West Adventure – Case Study

Case Study We were approached by Terem Technologies on behalf of L.E.K Consulting (Sydney) to develop a location-based alternate reality game, all within an incredibly tight time frame – 2 weeks! The Wild West Adventure app was to be used during a corporate getaway to entertain staff, and as a demonstration of what can be…

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Velo Racer – Case Study

Case Study The Challenge Air pollution in some Chinese cities has reached levels where it is unhealthy to exercise outdoors. In 2016, the Chinese government funded an initiative to encourage indoor exercise. This prompted LT Sports to develop a low-consumption Bluetooth cadence sensor for exercise bikes. To promote the launch of their new sensor, LT…

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Rash Decisions - case study header
Rash Decisions – Case Study

Case Study General Practitioners in Australia see one million presentations of skin cancer per year. In fact, 1 in 5 GP appointments are for dermatological reasons. Considering how predominant dermatology is in practised medicine, it’s surprising that Australian medical students receive an average of 3 dermatology-specific lectures during their entire degree unless they specialise. These…

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In Their Shoes – Case Study

Case Study Takeda Pharmaceuticals provide a treatment for sufferers of Irritable Bowel Disease (IBD), a debilitating illness which currently affects more than 2 million people in Europe alone. To allow their employees to understand what it’s like to live with this disease, they conceived a thought-provoking mixed reality experience called In Their Shoes. In Their Shoes…

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Playing to Learn

With more than 50 million individual users, it’s safe to say Lumosity is a success. A game-based learning platform, Lumosity offers “brain training” activities that challenge users’ minds and build up cognitive skills in areas where they’re lacking. Yes, today’s gamers are choosing to spend their spare minutes learning, rather than simply escaping. As surprising…

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The Virtual Reality Reality

The early adopter days of virtual reality tech are over. Today, virtual reality is our reality. Millions of users are plugging in via their phones (Samsung Galaxy’s Gear VR and Google’s Cardboard), gaming consoles (Sony’s PlayStation VR) and PCs (Oculus Rift and HTC Vive) every day. Let me put into perspective how widespread VR has…

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Playing the Long Game: How the World’s Biggest Organisations are Gamifying for Success

A decade ago, gaming had a much different role in the workplace. Reserved for young, “hip” organisations with nap rooms and bring-your-pet-to-work-policies, games were merely a fun distraction from the daily grind. Now, gaming isn’t just a pastime for tech-savvy young upstarts. Instead, it’s a bona fide development tool, helping some of the world’s biggest…

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Gaming for Attention

Trade shows provide immense opportunity for marketers. In fact, according to Statista, trade shows are the most profitable B2B media industry in recent years, accounting for more than $12.65 billion in business in 2015 alone. And those aren’t ad dollars spent uselessly either. Right around 50 percent of trade show goers plan to buy a…

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